The industry’s longest standing contact verification solution providing secure, scalable email validation.
DemandTools is the most versatile and secure data management platform for cleaning and maintaining CRM data in less time.
DemandTools Elements provides the easiest way to eliminate duplicates without taking your time.
Import, export, and delete Salesforce records using DemandTools, for FREE.
Everest is the email deliverability platform that provides crucial insights and guidance so you can reach more subscriber inboxes.
The Everest Elements edition provides the core tools and insights you need to drive more ROI from your email campaigns.
GridBuddy Connect is the data productivity platform that combines your data into an editable, spreadsheet-simple view so your team can get all of their insights in one place and engage confidently using the right data.
MailCharts empowers ecommerce marketers with industry insights and inspiration to create more engaging, evidence-based email and SMS campaigns.
Sender Certification ™ is the deliverability insurance policy that decodes the top challenges for you, resulting in millions more emails in the inbox. In fact, our customers get 27 million more emails to the inbox per year, on average.
Sender Domain Monitoring mitigates the damage damage to your brand, customer trust, and sending reputation by detecting unauthorized outbound emails in real time, so you can end threats compromising your email channel.
Take the guesswork out of email marketing. Validity provides complete visibility into email marketing metrics, improves deliverability, and helps you get more from your email program.
Simplify data management with solutions that improve data quality and increase CRM adoption.
Give your sales team back hours per day with tools designed to increase productivity and mitigate pipeline risks in real time
Keep marketing campaigns and sales teams running smoothly with accurate data to increase engagement and productivity. When you can trust your data, you can target, engage, and convert customers more effectively.
My colleague Julie Stuck recently wrote a fantastic overview of the BIMI protocol changes we’ve seen over the past several months. Today, we’ll do a deep dive specifically into Apple...
As a major airline, Southwest relies on email as one of its channels to engage with current and prospective Customers.
Check out our session from the 2022 GURU conference, and hear Guy Hanson discuss why email deliverability has become more difficult to guarantee and how you ...
We’ve pulled together three experts to review the many disruptions to email in 2024 and explain how senders can change these challenges into opportunities.
That’s why we analyzed 264 billion (yes, BILLION) records from over 10,000 CRM organizations using Validity DemandTools to uncover the roadblocks admins are facing. In this cheat sheet, you’ll discover: ...
Danielle Gallant and Guy Hanson know what works in email—and know the road to your next killer campaign is getting tougher by the day. To find out how to give your subscribers what they really want, listen in as they interview email experts across the world.
Access curated resources and support for all Validity products in one comprehensive location.
The Validity Customer Community is live! Visit this exclusive hub to talk with other community members, share go-to tips, and ask product questions.
For over 20 years, tens of thousands of organizations throughout the world have relied on Validity solutions to target, contact, engage, and keep customers – using trustworthy data as a key advantage. The Validity flagship products – DemandTools, BriteVerify, Everest, GridBuddy Connect, and MailCharts – are all highly rated solutions for CRM data management, email address verification, inbox deliverability and avoiding the spam folder, and grid CRM applications. These solutions deliver smarter campaigns, more qualified leads, more productive sales, and ultimately faster growth.
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Validity Community
April 26, 2022
In a win for the movement against spam-filled inboxes everywhere, major mailbox providers (MPBs) are cracking down. To help recipients...
April 12, 2022
Table of Contents The problem with indirect mail flow What is ARC? How does ARC work? What can't ARC do? ...
December 29, 2021
The Domain-based Message Authentication, Reporting & Conformance (DMARC) standard is the best tool brands have to combat phishing...
December 21, 2021
When it comes to preventing bad data from entering your CRM, real-time validation can make a world of difference. But did you know it...
July 29, 2021
It’s hard to overstate the impact of COVID-19 on the email landscape. Marketers have leveraged the email channel to communicate with subscribers more than...
July 12, 2021
Today is the day. Google has just announced general support of Brand Indicators for Message Identification (BIMI) in Gmail....
July 21, 2020
Big news, friends. We had an inkling this would happen, but today it is official: Google announced the pilot for...
May 19, 2020
Email deliverability can be difficult to understand. With so many different mailbox providers (MBPs), algorithms, and nuance, not to mention recipient behavior, it can...
May 13, 2020
*As of May 15, the WHO updated their DMARC policy to reject.* A recent article on Media Post revealed Gmail is...
April 14, 2020
Microsoft’s Smart Network Data Services, also known as SNDS, is a free service offered by Microsoft. Marketers use SNDS to gain insight into some...
