Easier data management and better data quality start here.
DemandTools provides complete CRM data management for accurate customer data you can trust.
We’ve got the right plan for your business.
CRM Editions
File Edition
CRM Editions
File Edition
Enter your total Salesforce production org license count.
Annual contract.
*This is an approximate price that does not include tax or a verified Salesforce license count. Start a free account, trial, or buy now to see your actual cost.
Unlimited CRM licenses
Free
1 Salesforce license
$2.67/mo*
1 Salesforce license
$11.00/mo*
See which DemandTools edition is right for you.
DemandTools Free |
DemandTools Elements |
DemandTools |
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CRM |
Salesforce |
Salesforce |
Salesforce |
Microsoft Dynamics 365 |
Deployment |
SaaS |
SaaS |
On-premises |
On-premises |
Modules and Features |
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AssessIdentify problem areas in your data and know where to focus remediation efforts. |
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Duplicate dashboard |
Up to 20k records |
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Standard objects |
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Custom objects |
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Record selection criteria |
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Dedupe from a file |
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Fuzzy matching logic |
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Custom matching rules |
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Custom winning record rules |
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Custom field rules |
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Cross-field matching |
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Pre-configured scenarios |
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Undo Merge |
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Automatic deduplication |
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DupeBlockerPrevent duplicates as records are being created or updated. |
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Multi-object import |
14-day free trial
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Insert |
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Update |
Key Field Only |
Key Field & Match Conditions |
Key Field & Match Conditions |
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Upsert |
Key Field Only |
Key Field & Match Conditions |
Key Field & Match Conditions |
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Field standardization |
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Data Source |
.xlsx, .csv |
.xlsx, .csv |
.xlsx, .csv, Salesforce orgs, MySQL, MSSQL, Dynamics 365 |
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File size limit |
10mb |
50mb |
None |
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Automatic imports |
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ExportExport records from any object including archived Activities and Content documents. |
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DeleteDelete records from any object using a file of record IDs or querying the records to purge. |
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ModifyMass update and standardize field values, calculate field aggregates, and count related records. |
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TuneView thousands of records in a spreadsheet style layout and make real-time field level updates. |
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ConvertConvert Leads into a new or matching Contact or link them to a matching Account. |
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ReassignManage record ownership and territory changes. |
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VerifyValidate email addresses on any object, powered by BriteVerify. |
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MatchCompare external data against records in Salesforce and export the matches. |
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Notifications & Run HistoryGet real-time usage alerts and track historical usage. |
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User ManagementGive each user access to the functionality best suited for their role. |
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Live, weekly office hours |
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Email support |
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Documentation & video library |
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Personalized support from Center of Excellence team |
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Get clean data and strengthen your business with DemandTools.
DemandTools is the all-in-one data quality platform that handles everything from deduplication and mass modifications to lead conversions and data migrations to ensure your data remains your most valuable asset.
Trusted by over 16,000 Salesforce Orgs.
“DemandTools is a game changer for our enterprise USP360 ‘CRM’ initiative. It has improved data quality and saved an estimated two full-time employees in cost for all Salesforce data migration projects. Validity’s BriteVerify and PeopleImport have exponentially improved our marketing maturity in the area of SPAM compliance and operation support. Validity’s customer support is outstanding and worth every penny. With the help of our Validity representative, we incurred zero dollars in implementation cost—an estimated savings of 50k-80k—and were up and running in two weeks.”
Arjit Joshi – U.S. Pharmacopeia
DemandTools File
Get 50 Free Credits
Pay as-you-go pricing
500 Duplicates
$40
1,000 Duplicates
$80
2,000 Duplicates
$150
3,000 Duplicates
$210
5,000 Duplicates
$325
10,000 Duplicates
$600
25,000 Duplicates
$1,250
50,000 Duplicates
$2,250
DemandTools File
File Types |
.xls, .csv |
Deployment |
Cloud |
Included Features |
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Merge HistoryView total rows merged by day. |
Help documents and videosLearn more about DemandTools. |
Custom matching scenariosCreate scenarios to find duplicates based on the matching parameters you need. |
Matching rulesFind matching rows based on one or more columns of data. |
Cross-column matchingCompare data in different columns. |
Fuzzy matching logicFind non-exact matches such as H.P. and Hewlett Packard or Jim and James. |
Winning row rulesAutomatically choose the row that remains in the data set. |
Winning column rulesAutomatically choose the column value to keep for each set of duplicate rows. |
Export duplicate resultsExport the list of found duplicates and the cleaned, post-merge file. |
User managementAdd new team members to use DemandTools and share deduplication credits. |
Email supportEmail Support Queue |
Documentation & video libraryValidity Help Center |
Get clean data and strengthen your business with DemandTools.
DemandTools File edition handles the heavy lifting of merging duplicates to ensure you’re working with unique data without losing valuable information.
Frequently Asked Questions
How does DemandTools File edition compare to the Excel remove duplicates function?
Does DemandTools File edition merge columns or rows?
Can I merge more than 2 rows for each group of duplicates?
How does the purchase process work?
How many people can use the tool, and do we share credits across our company?
Trusted by over 16,000 Salesforce Orgs.
“DemandTools is a game changer for our enterprise USP360 ‘CRM’ initiative. It has improved data quality and saved an estimated two full-time employees in cost for all Salesforce data migration projects. Validity’s BriteVerify and PeopleImport have exponentially improved our marketing maturity in the area of SPAM compliance and operation support. Validity’s customer support is outstanding and worth every penny. With the help of our Validity representative, we incurred zero dollars in implementation cost—an estimated savings of 50k-80k—and were up and running in two weeks.”
Arjit Joshi – U.S. Pharmacopeia