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Up Your Data Quality Game: Conquer Contact Validation Today
Apr 19, 2024
How do you maintain quality in your contact database while preventing invalid data from entering in the first place?
The answer might be simpler than you ...
State of Email, Ep. 42: Spring Cleaning Your Email Programs
Mar 09, 2023
After a long, busy winter, it’s almost time again for smart senders to start “spring cleaning” their email programs. But for those in the financial ...
[Inbox Insiders] Live, Laugh, List Management: 5 Strategies to Overcome Common Email List Management Issues
Feb 23, 2023
When cared for properly, a subscriber list is an email marketer’s best friend. (The Robin to your Batman! The Gayle to your Oprah!)
If neglected, it’ll ...
[Inbox Insiders] The Low-Down on List Hygiene: 7 Strategies for a Post MPP World
Jul 27, 2022
It sounds easy enough: Keep your lists clean and solid email performance will follow. There’s just one problem: The notorious MPP.
Apple’s Mail Privacy ...